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Press release


OMEGA TV spot welcomes golf back to the Olympic Games

No one alive today can remember the last time an Olympic Games included golf among its
sports. In fact, it only happened twice, once in 1900 and the second and final time four years
later.
Golf will be reintroduced as an Olympic discipline at the Rio de Janeiro 2016 Olympic
Games. OMEGA, known both for its role as Official Olympic Timekeeper and as a leading
supporter of international golf, has created a television commercial to welcome the sport
back to the Olympic Games.
The spot features Spanish golf star Sergio Garcia teeing off from the golf course in Crans-
Montana which hosts the OMEGA European Masters each year. The ball’s progress is
followed across Europe and across the ocean as astonished observers look up to see it flying
over their heads. The ball reaches South America and lands on a green in Rio de Janeiro,
Brazil where it roles into the cup.
The on-screen tagline says, “After more than a century golf returns to the Olympic Games”
and closes with OMEGA’s famous logo.


The TV commercial can be downloaded on the following link:
http://www.omegawatches.com/TVC_Rio_60sec_en.zip

 

For further information, please contact
OMEGA Swiss Press Office - Rue Stämpfli 96 - 2504 Bienne
Tel. +41 32 343 93 39 - Fax +41 32 343 94 60
adriana.bavuso@omega.ch
www.omegawatches.com

 

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